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Details/Videos/MP3: FLO RIDA FEAT. MALUMA - Hola (Poe Boy/Atlantic/Warner)

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IMG/Poe Boy/Atlantic recording and multi-platinum artist FLO RIDA has announced today’s release of his new single, “Hola (Featuring MALUMA).” The track – produced by Danny Majic and Foolish Ways – is available now via all DSPs and streaming services. A companion video, shot in Medellin (Maluma’s Hometown) is in production and will premiere after the holiday.

FLO RIDA heralded “Hola” with a special appearance introducing Latin urban sensation MALUMA at the 18th Annual Latin GRAMMY® Awards yesterday, broadcasted on Univision. Next up, FLO RIDA will rock the 2017 Macy’s Thanksgiving Day Parade, airing live on NBC on Thanksgiving Day at 9AM in all time zones. The upcoming appearances follow a memorable performance on the recent BET Hip Hop Awards ‘17, joining the legendary Uncle Luke for an explosive live rendition of 2 Live Crew’s “Me So Horny.”

“Hola” marks Flo’s latest single since FLO RIDA & 99 Percent’s RIAA gold certified smash hit, “Cake,” released late last year and available now at all DSPs and streaming services. Featured on Atlantic’s “THIS IS A CHALLENGE,” the first ever major label collection of viral dance challenge tracks, “Cake” ascended to #11 on the “Top 200 Singles” chart. The #CakeChallenge took the world by storm, with more than 103 million audio streams and live performances on NBC’s The Tonight Show Starring Jimmy Fallon and TODAY. Directed by Jon J, the “Cake” companion visual has now earned over 10 million views via YouTube alone.

2015 saw the release of Flo Rida’s landmark “MY HOUSE” EP, which immediately entered the top 10 on Billboard’s “Top R&B/Hip-Hop Albums” and “Top Rap Albums” chart. The EP is highlighted of course by the blockbuster #1 hit, “My House.” Flo’s 5th US chart-topper to date, the 4x platinum certified hip-hop track proved last year’s second biggest selling single in the United States, with sales in excess of 2 million. “My House” dominated popular culture throughout 2016, from Pizza Hut’s 2016 Super Bowl 50 commercial to Flo’s stellar live performance on NBC’s The Tonight Show Starring Jimmy Fallon. “My House” was also a worldwide favorite, with 3x platinum certification in Canada and 2x platinum certification in Australia and New Zealand. In addition, the “My House” companion video – directed by Alex Acosta – has amassed more than 217 million views. In addition to the #1 title track, the EP also included the 3x RIAA certified platinum single, “G.D.F.R. (feat. Sage the Gemini & Lookas).” Featured on Atlantic Record’s worldwide #1 “FURIOUS 7 – ORIGINAL MOTION PICTURE SOUNDTRACK,” the track became Flo Rida’s tenth top 10 hit on the overall “Hot 100.”

FLO RIDA is one of today’s most vibrant and recognizable superstars, a true international icon and history-making hip-hop hero. Since bursting out of the gate a decade ago in 2007 with the RIAA 7x platinum certified hit, “Low (Feat. T-Pain)” – which spent 10 consecutive weeks atop the Billboard “Hot 100” – the Miami-based rapper has unleashed an undeniably amazing string of record-breaking, multi-platinum certified singles, including the worldwide #1 favorite, “Right Round (Feat. Ke$ha)” (5x platinum), “In The Ayer (Feat. will.i.am)” (2x platinum), “Club Can’t Handle Me (Feat. David Guetta),” (3x platinum), “Good Feeling” (4x platinum), “Wild Ones (Feat. Sia)” (2x platinum), “Whistle” (2x platinum), and “I Cry” (2x platinum). In addition, Flo has made myriad guest appearances on such blockbuster tracks as David Guetta’s platinum certified “Where Them Girls At (Feat. Flo Rida & Nicki Minaj),” Olly Murs’ platinum certified “Troublemaker (Feat. Flo Rida),” and Taio Cruz’ planetary chart-topper, “Hangover (Feat. Flo Rida).” All told, FLO RIDA has sold well over 100 million singles worldwide.

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